Sainsbury’s sales continue to fall amid supermarket price war

June 10, 2015 admin No comments

A Sainsbury's logo is pictured behind shopping trolleys in London, on January 12, 2011. British supermarket chain Sainsbury's said it had enjoyed record Christmas sales, as customers battled snow and freezing temperatures to head to its stores. "This record Christmas was delivered despite challenging weather conditions and our colleagues worked extremely hard to deliver great service to our customers, serving over 24.5 million customers in the seven days up to and including Christmas Eve," the group said in a statement. AFP PHOTO/BEN STANSALL (Photo credit should read BEN STANSALL/AFP/Getty Images)

Sainsbury’s suffered in the price war (Picture: Getty)

Sainsbury’s has fallen victim to the supermarket price war.

The supermarket chain’s sales have fallen for the sixth consecutive quarter as rival stores Tesco, Asda and Morrisons slash prices and… Read the full story

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